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A pregnant lady wearing the Coven and Co Lover Gown
Pregnant lady wears Coven and Co lover gown
Pregnant lady wears Coven and Co lover gown
Pregnant lady wears Coven and Co lover gown
Pregnant lady wears Coven and Co lover gown
Pregnant lady wears Coven and Co lover gown
Pregnant lady wears Coven and Co lover gown

Coven & Co Lover Gown

Regular price $100.00 AUD Sale

The stunning Coven & Co Lover Gown is beautiful and whimsical, Perfect for baby showers, photoshoots, bridal parties, engagement parties, or even weddings. 

Maternity and feeding friendly! This piece will  accommodate all size bumps, so there’s no need to size up.

It’s a very relaxed fit, with billowy sleeves and elastic in the back of the waist. But perhaps the best feature of all is the hidden clasps in the bust. This gown can be transformed from a low cut bust line, to a more conservative look, in seconds. With 3 clasps to work with, you can choose your level of coverage in the chest.

Photo Credit:

Wild Light Imagery


This piece is quite a relaxed fit, so if you are in between sizes or in doubt, definitely size down.

Length: XS - 131cm / S - 133cm / M - 135cm / L- 137cm / XL - 139cm

Waist: (laying flat - also has elastic back, so there is some stretch):

XS - 35cm / S - 38cm / M - 40cm / L - 42cm / XL - 45cm

Shoulder Width (laying flat):

XS - 40cm / S - 41cm / M - 42cm / L - 43cm / XL - 44cm

Arm hole:

XS - 19.5cm / S - 20.5cm / M - 21.5cm / L - 22.5cm / XL - 23.5cm

As a guide, these sizes roughly convert to:

AU sizing: XS: 8-10 / S: 10-12 / M: 12-14 / L: 14-16 / XL: 16-18

Fabric composition:

Outer layer: Cotton + Polyamide

Lace: 100% Polyester

Lining: 100% Viscose

Customer Reviews
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Australia Australia

Life saver!

Still raving about mama rentals to my family and friends! Alice was very responsive via chat and made the whole process to hire so convenient and straight forward even in lockdown conditions! The ability to try on before hiring is such a plus. Being uncertain between two sizes, having the the option to try on made me confident to hire. The lover gown is so beautiful and the sizing is as described. I tried on both XS and S at 37 wks pregnant and could easily wear either but opted for S as it was more comfortable with a heavy bust. This dress allowed me to have my own maternity photoshoot as my professional one was cancelled due to lockdown. Forever grateful to mama rentals!

Australia Australia

Trying on the lovers gown

Dealing with mama rentals was super easy and straight forward and very personalized ! I received the dress in a beautiful condition and within a good time frame and was able to try it on over a period of 24 hours to see if I was happy with fit and return back (return postage paid upon purchase). It was an amazing dress with amazing service however the fit was a little off and being able to try it in before hiring has helped me avoid any unnecessary stress down the road. Would definitely recommend !